The ETRO language moves in circles. It’s a system of eclectic elements, gathered along an endless journey, each time coming together in different ways, starting where it ended the previous season, on and on. Everything comes back, never in the same way. The circle is virtuous, the openness to possibilities absolute. Marco De Vincenzo works in continuity, composing scores in which recognizable signs – flou, prints, references to the British-inflected masculine and formal world, a certain wandering spirit – are variables in an evolving narrative.
This season, Etro-sity is an act of collecting things and experiences, bringing distant worlds into dialogue. It is expressed in the counterpoint of tartans, trompe l’oeil scarf prints, motifs that recall medieval bestiaries or that magnify coats of arms, paisley, lean tailoring with unexpected details like feather trims, small sea-wolf coats, and the pervasive sparkle of sequins. The palette is a mixture of organic neutrals, yellows, blues and then black, solid and absolute.
Accessories include sturdy boots, slender-heeled sandals with chunky buckles at the ankle, suede mules in collaboration with Birkenstock, and then softly shaped handbags, small totes, and embroidered pouches. ETRO loops forward, again and again, always different and always the same.
The Fall/Winter 2026 collection marks another chapter in ETRO’s ongoing dialogue between heritage and evolution.
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